Anna's Phone

07

Storytel

2023

The Storytel "Zona" campaign redefined digital storytelling by "hacking" users' smartphones to immerse them in the humanitarian crisis on the Polish-Belarusian border.

We blurred the line between fiction and reality, delivering an intimate, non-linear narrative that secured multiple Gold KTR awards and "Innovation of the Year" for its visionary approach to mobile engagement.

Client:

Storytel

Date:

2023

Role:

Art Direction

Art Direction

Creative Direction

Creative Direction

Scriptwriting

Scriptwriting